The act of associating specific events or occurrences within episodes of a popular baking competition television program with the consumption of alcoholic beverages or non-alcoholic substitutes. For example, a common rule might involve taking a drink whenever a baker mentions “soggy bottom,” or when one receives a handshake from a judge.
The practice enhances the viewing experience by adding an interactive element, fostering communal enjoyment and engagement during social gatherings centered around the show. The selection of rules and corresponding triggers often relies on recurring themes, catchphrases, or baking mishaps, creating anticipation and amusement. Its roots lie in the broader trend of gamifying television viewing, providing a structured means of interaction with on-screen content.
