This event, held annually in the state capital, constitutes a competitive showcase of craft beers produced by regional breweries. Participants offer samples of their creations to attendees, who then vote for their favorites across various categories. The location within the capital city provides accessibility for a wide audience of beer enthusiasts from central Missouri and beyond.
The significance of this competition lies in its ability to promote local businesses and bolster the craft brewing industry. Participating breweries gain valuable exposure, potentially leading to increased sales and brand recognition. Furthermore, the event serves as a platform for fostering community engagement and celebrating the art of brewing within a specific geographical area. Its history reflects the growth and increasing popularity of craft beer culture in the region.